Citadel Broadens SEO Services For Plastic Surgeons

Citadel, a cosmetic Fortress Surgeon Digital Marketing digital marketing firm, introduces an increased SEO solution for plastic surgeons, focusing on online exposure, patient involvement, and method development. Lauren's focus on ROI and interest for discovering the critical details that transform campaigns from good to great include establishing a grand range multivariate test structure using fractional factorial analysis for comprehending ROI potential in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and creating an estimate method for forecasting ROI prior to media financial investment.

One of things Martin enjoys most about his role is the possibility to research and recognize the subtleties of both well-known and brand-new markets, and via growing his understanding of them seek the Holy Grail of product-market fit.

It was these early tests that drove Underscore's concentrate on information driven programs and ROI measurement, a basic differentiation in the industry. She thinks Underscore is the version for how media and advertising firms should, and will, progress in the future.

While at Underscore, she invested 3 years showing Search Engine Marketing at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they figured out how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail purchase.