Locate The Very Best Marketing Agencies

Fortress Surgeon Digital Marketing, a surgeon digital advertising and marketing firm, introduces an expanded SEO solution for plastic surgeons, focusing on on-line visibility, client engagement, and practice growth. Lauren's focus on ROI and interest for finding the important information that change campaigns from good to wonderful include establishing a grand range multivariate test framework making use of fractional factorial analysis for understanding ROI possibility in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a forecast approach for forecasting ROI before media financial investment.

A 25-year veteran in the healthcare advertising and marketing space, Tracey started her occupation as an agency account person for an array of pharma brand names and later led the marketing effort to launch a first-of-its kind portal in the eyewear and eyecare room.

It was these very early examinations that drove Underscore's focus on information driven programs and ROI measurement, a fundamental distinction in the industry. She believes Underscore is the model for just how media and advertising and marketing agencies should, and will, advance in the future.

While at Underscore, she spent 3 years teaching Online search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years ago, when they identified exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from digital media to retail purchase.