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Fortress Surgeon Digital Marketing, a doctor digital marketing agency, announces an increased SEO solution for plastic surgeons, concentrating on online presence, patient interaction, and practice growth. Lauren's focus on ROI and interest for finding the vital details that transform campaigns from good to wonderful consist of establishing a grand range multivariate test structure utilizing fractional factorial analysis for understanding ROI capacity in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection technique for predicting ROI prior to media financial investment.
A 25-year expert in the health care marketing and advertising area, Tracey started her career as a firm account person for an array of pharma brand names and later on headed the marketing effort to release a first-of-its kind portal in the eyeglasses and eyecare space.
He leads a team of media technique, media preparation, media buying and media implementation specialists who collaboratively make sure that project objectives are attained in order to optimize roi and interactions. Lauren's career in electronic and media began in the 90's, equally as digital became a practical advertising and marketing network.
While at Underscore, she spent three years teaching Online search engine Advertising at the WSE College in Krakow. One of her favorites memories of working at Underscore was years back, when they determined just how to map Nielsen information to Yahoo's target market base and show out ROI from digital media to retail acquisition.