Specialist Digital Advertising

Fortress Surgeon Digital Marketing, a doctor digital advertising firm, announces a broadened search engine optimization service for plastic surgeons, concentrating on on-line visibility, person interaction, and technique growth. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of wellness & wellness brands via all lifecycle phases: starting from professional trial recruitment campaigns, through the pre-launch market-shaping, launch and advertising phase, ending with license expiration and advertising sunsetting.

A 25-year expert in the healthcare advertising and marketing space, Tracey began her career as a company account person for an array of pharma brands and later on pioneered the marketing effort to launch a first-of-its kind site in the eyewear and eyecare area.

It was these very early examinations that drove Underscore's focus on information driven programs and ROI dimension, a basic distinction in the sector. She believes Underscore is the design for just how media and advertising companies should, and will, progress in the future.

While at Underscore, she invested 3 years instructing Internet search engine Advertising at the WSE University in Krakow. Among her faves memories of working at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's audience base and show out ROI from digital media to retail acquisition.